Curated house of Abayas

Photo by Paul Wetherell. Styling by Chrisna de Bruyn

About Stola

Stola is a carefully curated marketplace for discovering and shopping abayas from independent designers across the region.

We bring together a considered selection — from understated everyday pieces to more distinctive designs — all in one place.

Each designer is selected for their quality, design, and perspective, shaping a collection defined by intention and individuality.

Our aim is to make discovering abayas feel more effortless and considered.

Apply to join Stola

Apply to join Stola

Apply to join Stola

Apply to join Stola

Apply to join Stola

Apply to join Stola

Apply to join Stola

Apply to join Stola

Apply to join Stola

Apply to join Stola

Apply to join Stola

Apply to join Stola

For Designers

Join a curated marketplace built to connect independent abaya designers with an engaged audience actively seeking new discoveries.

We collaborate with a limited number of independent abaya designers whose work aligns with our curation standards.

Frequently Asked Questions

Stola is a curated marketplace dedicated to the abaya, bringing together a considered edit of Abaya designers from across the region.

We focus on curation over volume. Every designer on Stola is carefully selected, and every piece is chosen with intention.

Stola connects independent designers with a considered audience actively looking to discover a unique pieces of abayas.

Stola offers a refined mix of ready-to-wear and made-to-order abayas, ranging from everyday essentials to distinctive statement styles, in a palette of colours to suit every taste.

For Designers

We act as a launchpad for independent designers, providing access to an engaged audience actively discovering abayas.

We offer a seamless onboarding process, and marketing through influencer partnerships.

We are currently onboarding a select group of founding designers.

If you believe your brand aligns with our vision, please apply through our Designer Application Form. We vet every brand based on design originality, and fabric quality.

For detailed inquiries or collaboration proposals not covered in the application, please reach out to our team at info@stola.ae

Nour Rizk, Vogue All, Greg Adamski